New Brunswick, NJ – The Menendez for Senate Campaign today released its first television ad, entitled “Never Forgot,” featuring Bob Menendez walking around his childhood neighborhood in Union City to remind voters of the Senator’s humble roots and his distinguished record fighting for hardworking New Jersey families. It’s the beginning of a multi-million dollar TV, radio and digital campaign that will run now through Election Day touting the Senator’s long record of achievement on behalf of New Jersey, while drawing deep contrasts with his opponent, greedy drug company CEO Bob Hugin.
“The stakes in this election couldn’t be higher, and New Jerseyans have a clear choice between a proven fighter in Bob Menendez, who’s never forgotten where he comes from and for whom he fights every day in Washington, and Bob Hugin, who left Union City, abandoned his roots and never looked back,” said Menendez for Senate Communications Director Steve Sandberg. “Bob Menendez has always stood up for New Jersey and been right on the issues that New Jersey families care about. Bob Hugin is a far-right Republican out of touch with New Jersey values who got rich ripping off cancer patients and who’s too afraid to stand up to Donald Trump.”
TRANSCRIPT:
I was raised here.
So was my Republican opponent.
I never forgot my roots. He has.
I’m fighting for equal pay and affordable healthcare; he’s for corporate tax breaks.
I’m working to lower prescription costs; Hugin gouged cancer patients.
And I’m standing up to Donald Trump. He donated hundreds of thousands to him.
I’ve never forgotten where I come from. And whose side I’m on.
And now, that’s never mattered more.
I’m Bob Menendez and I approve this message.
Bob Menendez grew up the son of immigrant refugees from Cuba in a tenement in Union City. After his classmates were barred from the high school honors program because they couldn’t afford the textbooks, despite having the intellect and the grades, Bob led a successful petition drive changing the local Board of Education to one elected by the people from one appointed by the mayor. He later ran for the Board and, at the age of 20, became the youngest person ever elected to public office in the State of New Jersey. He would later serve as the mayor of Union City, a state assemblyman and a state senator before being elected to the House of Representatives and later to the U.S. Senate.
Sen. Menendez has dedicated his entire career in public service fighting to make education and health care more affordable, to grow jobs and expand the middle class, and for equal rights and opportunity for all.
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